Library shows including ‘CSI’ available on new subscription service
By Jon Lafayette
Hulu is launching a subscription service in Japan that will have content from CBS for the first time in the streaming site’s history, in addition to programming from its owners.
CBS said it signed a multi-year, non-exclusive licensing agreement giving Hulu subscribers access to shows from the CBS library
including previous seasons of the CSI franchise, and the CW’s 90210, plus older shows including Star Trek and Twin Peaks.
In the last fiscal quarter, CBS began registering millions of dollars in revenue and profits thanks to digital distribution deals with Netflix. It has also made a deal with Amazon.com, and indicated more deals were to come that would not disrupt CBS’ main broadcast business or traditional syndication interests.
The deal comes as Hulu’s owners, including CBS rivals News Corp., Walt Disney Co., and Comcast’s NBCUniversal, are considering a sale. Bids were due last week and companies including Google, Yahoo and Dish Network were reportedly among the possible buyers.
"We’re thrilled to have CBS’s world class content be part of Hulu’s first international market and their new venture in Japan," Armando Nuñez, president, CBS Studios International, said in a statement. "This new subscription service marks yet another opportunity to deliver CBS programming to more global viewers in a way that complements our traditional licensing business and realizes even more incremental value from our library."
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